WeChat is a instant messaging app which among others things allows to exchange voice messages. It is the leading messaging app topping Whatsapp.
One month and a half after signing Lionel Messi in July, WeChat made an official announcement about reaching 100 millions created accounts outside of China
The growth rate of the app is even more impressive for Tencent, the company owner of WeChat,. It is definitively getting faster, 3 months ago, the Chinese app only got 50 millions registered users overseas, this number has doubled over the summer.
While the main audience still resides in China with a whopping number of 300 millions accounts, Tencent wanted to turn their attention to a worldwide stage, working with Lionel Messi was its first big move towards that end.
WeChat represents the changes happened those last years in the technology field in China software wise and hardware wise. Sure, the majority of Chinese firms are only China center but when enterprises risked themselves to reach the world, it is not a joke anymore.
Now, nobody is laughing, the bad copies of hardware pieces made by Sony, Panasonic in the nineties are becoming a distant memory, fading away as new firms are rising : XiaoMi and WeChat are only the beginning of this trend.
0 comments:
Post a Comment